Brands’ holiday marketing strategies should be well on their way since there are many consumers who have already begun their shopping! Beginning with Halloween, we want to equip brands with the knowledge to keep marketing tactics timely and relevant to consumers throughout the rest of the year. This holiday infographic roadmap reveals trends and insights to consumers’ shopping behaviors we’ve gained through our consumer holiday surveys and channel data we’ve collected over the last few years. Be sure to watch our holiday webinar as well to gain insight from Rakuten industry experts on the holiday shopping season.
